fintols

Hilton (HLT): analysis in plain words

Is Hilton cheap or expensive? How it makes money, whether it grows and its risks, explained in plain words and with its official accounts.

Hilton (HLT) is listed on the NYSE and we classify it in travel, leisure and gaming. Below are its key dated figures, how it makes money, how it compares with its sector, what works for and against Hilton according to those figures, and the questions people ask most about the stock. No buy or sell tips.

Hilton (HLT) key figures as of November 4, 2026

FigureValueWhat it measures
Share price$376.53Last price on November 4, 2026
P/E ratio (TTM)50.8xPrice over earnings per share
Revenue growth+5.8%Latest quarter vs the same quarter a year earlier
Net margin (TTM)32.8%Profit for every 100 of sales
Net debt / EBITDA4.1xYears of operating profit to repay debt
Dividend yield0.16%Annual dividend over price
Market cap$83.8 billionWhat the stock market values it at

The Hilton figures come from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026. Any HLT figure that is not available shows as N/A: we do not estimate it.

How Hilton makes money

Hilton Worldwide earns fees for managing and franchising hotels under brands like Hilton, Waldorf Astoria, Conrad, DoubleTree, Hampton and Embassy Suites, while property owners put up the buildings. Its core segment is Management and Franchise, alongside a smaller Ownership segment, and it licenses Hilton Honors to credit card partners.

Over the last 12 months, Hilton brought in revenue of $5.2 billion. For every 100 it sells, Hilton keeps 79.5 after the direct cost of what it sells (gross margin) and 66.8 after all operating costs (operating margin).

Hilton against its sector

To know whether a Hilton figure is high or low you have to put it next to similar companies. This table compares Hilton with the median of the 13 travel, leisure and gaming companies Fintols covers, with data as of November 4, 2026.

FigureHiltontravel, leisure and gaming median
P/E50.8x17.8x (13)
Revenue growth+5.8%+8.8% (14)
Net margin32.8%11.6% (14)
Dividend yield0.16%1.31% (14)
Net debt / EBITDA4.1x2.8x (14)

In short, against the typical travel, leisure and gaming company, Hilton trades on a higher P/E, grows more slowly and earns a wider margin. By size, Hilton ranks number 5 of 11 travel, leisure and gaming companies quoted in USD on Fintols.

The bull case for Hilton

What works in favour of Hilton, according to its figures as of November 4, 2026:

The main risk for Hilton

The price already assumes a lot: Hilton trades at 50.8x its last 12 months of earnings, against 17.8x for the travel, leisure and gaming median. If growth disappoints, the multiple can shrink and the share price with it.

On top of that: debt is heavy: Hilton carries net debt equal to 4.1x its annual EBITDA. With high interest rates or a weak year, interest payments eat into what it can invest or pay out.

And, like the rest of travel, leisure and gaming, Hilton is exposed to people travelling and spending less on leisure if the economy worsens, plus fuel prices.

Frequently asked questions about Hilton

Is it a good time to buy Hilton stock?

Fintols does not tell you whether to buy or sell Hilton, and nobody knows what the price will do tomorrow. What we can show you is where it stands today. As of November 4, 2026, Hilton stock trades at $376.53, 0% below its 52-week high ($377.76) and 46% above its low ($257.04). Its P/E is 50.8x against a travel, leisure and gaming median of 17.8x, and 36.0x on the earnings analysts expect over the next 12 months. With Hilton, as with any stock, timing matters less than understanding the business, investing for the long run and not betting everything on a single company.

Does Hilton pay a dividend?

Yes. As of November 4, 2026, Hilton pays $0.60 per share a year, which at today's price is a yield of 0.16%. It uses 8% of its profit to pay it, which leaves room to keep paying it if profit dips.

Is Hilton stock expensive?

It depends on what you compare it with. On P/E, Hilton trades at 50.8x its last 12 months of earnings: more expensive than the travel, leisure and gaming median (17.8x). A high P/E alone does not make Hilton expensive: it can be justified if earnings grow fast, and a low one can reflect a business in trouble.

Who are Hilton's competitors?

On Fintols we compare Hilton with Airbnb, Marriott and Booking Holdings, which are also in travel, leisure and gaming. As of November 4, 2026, Airbnb is worth $105.6 billion and trades on a P/E of 40.2; Marriott is worth $109.4 billion and trades on a P/E of 42.4; Booking Holdings is worth $128.5 billion and trades on a P/E of 19.0. Each has a side-by-side comparison with Hilton below.

Hilton competitors

To understand Hilton better

More companies like Hilton: travel, leisure and gaming stocks and S&P 500 companies. Open the full HLT analysis with its valuation and scenarios. Educational content about Hilton, not investment advice.