Ford vs Rivian (F vs RIVN)
Ford (F) vs Rivian (RIVN) in plain English: P/E, growth, margins, debt and dividend side by side, key differences and which fits each investor profile.
Ford (F) and Rivian (RIVN) compete in automotive. Here are Ford and Rivian side by side with their real figures as of November 4, 2026: what sets them apart, which fits each kind of investor and the most common questions, without telling you whether to buy Ford or Rivian.
Ford vs Rivian: the figures
| Figure | Ford | Rivian |
|---|---|---|
| Share price | $12.67 (November 4, 2026) | $14.06 (November 4, 2026) |
| Market cap | $50.6 billion | $20.5 billion |
| P/E (TTM) | N/A | N/A |
| Forward P/E | 6.7x | N/A |
| Revenue growth (quarter) | -2.0% | +38.3% |
| Net margin (TTM) | -4.2% | -45.9% |
| Net debt / EBITDA | 17.9x | N/A |
| Dividend yield | 4.87% | 0.00% |
| Beta | 1.91 | 1.64 |
Ford and Rivian figures from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026; N/A means that Ford or Rivian figure is not available, and we never estimate it.
3 key differences between Ford and Rivian
- Profitability: for every 100 of sales, Ford keeps -4.2 as net profit and Rivian keeps -45.9.
- Growth: Rivian grew sales +38.3% year on year in its latest quarter, against -2.0% for Ford.
- Dividend: Ford pays a dividend yielding 4.87% and Rivian pays none.
Ford or Rivian: which fits your profile
- If you want growth: Rivian is growing faster today, so it fits better with investors who put business growth first, usually accepting a higher P/E and a bumpier ride.
- If you want income (dividends): Ford pays the higher dividend relative to its price.
- If you prefer caution: Rivian has a less volatile share price, which usually gives more room in a bad year.
Neither Ford nor Rivian wins on everything, and owning both is also an option: spreading money across several companies or an index fund reduces what rides on each one.
How Ford and Rivian make money
Ford (F)
Ford reports by business unit. Ford Blue, the largest by revenue, sells gas and hybrid vehicles such as the Bronco, Explorer and Mustang. Ford Pro serves commercial customers with Transit vans, Super Duty trucks and fleet services. Ford Model e handles electric vehicles, and Ford Credit finances buyers and dealers. Full Ford analysis.
Rivian (RIVN)
Rivian designs and builds electric vehicles at its Illinois plant: a pickup truck, SUVs and delivery vans, with Amazon as the main van customer. The automotive segment, which sells directly to buyers, brings in most of its revenue. Its second segment, Software and Services, includes its software joint venture with Volkswagen. Full Rivian analysis.
Frequently asked questions: Ford vs Rivian
Is Ford or Rivian the better stock?
Choosing between Ford and Rivian depends on what you are looking for. Rivian is growing faster right now. Fintols does not tell you whether to buy Ford or Rivian: it shows you the differences so you can decide.
Which pays a higher dividend, Ford or Rivian?
As of November 4, 2026, Ford yields 4.87% and Rivian pays none. Also check how much of their profit Ford and Rivian pay out: if it is more than they earn, it cannot last.
Can I own both Ford and Rivian?
Yes. Many people spread their money across several companies, such as Ford and Rivian, or use index funds so they do not depend on just one. If you are starting out, decide how much you want to invest and for how long before buying Ford or Rivian.
More comparisons with Ford or Rivian
More companies like Ford and Rivian: automotive stocks. Educational content about Ford and Rivian, not investment advice.