Coca-Cola vs Procter & Gamble (KO vs PG)
Coca-Cola (KO) vs Procter & Gamble (PG) in plain English: P/E, growth, margins, debt and dividend side by side, key differences and which fits each investor profile.
Coca-Cola (KO) and Procter & Gamble (PG) compete in consumer staples. Here are Coca-Cola and Procter & Gamble side by side with their real figures as of November 4, 2026: what sets them apart, which fits each kind of investor and the most common questions, without telling you whether to buy Coca-Cola or Procter & Gamble.
Coca-Cola vs Procter & Gamble: the figures
| Figure | Coca-Cola | Procter & Gamble |
|---|---|---|
| Share price | $95.80 (November 4, 2026) | $167.32 (November 4, 2026) |
| Market cap | $412.1 billion | $387.8 billion |
| P/E (TTM) | 28.6x | 25.2x |
| Forward P/E | 27.2x | 22.6x |
| Revenue growth (quarter) | +7.4% | +4.0% |
| Net margin (TTM) | 28.7% | 18.2% |
| Net debt / EBITDA | 1.5x | 0.9x |
| Dividend yield | 2.24% | 2.69% |
| Beta | 0.27 | 0.36 |
Coca-Cola and Procter & Gamble figures from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026; N/A means that Coca-Cola or Procter & Gamble figure is not available, and we never estimate it.
3 key differences between Coca-Cola and Procter & Gamble
- Profitability: for every 100 of sales, Coca-Cola keeps 28.7 as net profit and Procter & Gamble keeps 18.2.
- Valuation: Coca-Cola trades at 28.6x its annual earnings and Procter & Gamble at 25.2x; the market pays more for each dollar of Coca-Cola profit, usually because it expects more growth.
- Growth: Coca-Cola grew sales +7.4% year on year in its latest quarter, against +4.0% for Procter & Gamble.
Coca-Cola or Procter & Gamble: which fits your profile
- If you want growth: Coca-Cola is growing faster today, so it fits better with investors who put business growth first, usually accepting a higher P/E and a bumpier ride.
- If you want income (dividends): Procter & Gamble pays the higher dividend relative to its price.
- If you prefer caution: Procter & Gamble has less debt relative to its profit, which usually gives more room in a bad year.
- If price is what matters most to you: Procter & Gamble trades on the lower P/E; check first whether that is an opportunity or a sign of a business that grows less.
Neither Coca-Cola nor Procter & Gamble wins on everything, and owning both is also an option: spreading money across several companies or an index fund reduces what rides on each one.
How Coca-Cola and Procter & Gamble make money
Coca-Cola (KO)
Coca-Cola makes most of its money selling concentrates and syrups to bottlers that produce and distribute the drinks, and it bottles directly in some markets. Brands include Coca-Cola, Sprite, Fanta, Powerade, Minute Maid, smartwater and Costa Coffee. It reports by region, with North America the largest, plus Global Ventures and Bottling Investments. Full Coca-Cola analysis.
Procter & Gamble (PG)
Procter & Gamble reports five segments: Fabric & Home Care, the largest, with Tide, Ariel, Downy, Dawn and Febreze; Baby, Feminine & Family Care, with Pampers, Always, Charmin and Bounty; Beauty, with Pantene, Olay and Head & Shoulders; Health Care, with Crest, Oral-B and Vicks; and Grooming, with Gillette and Venus. Full Procter & Gamble analysis.
Frequently asked questions: Coca-Cola vs Procter & Gamble
Is Coca-Cola or Procter & Gamble the better stock?
Choosing between Coca-Cola and Procter & Gamble depends on what you are looking for. Coca-Cola is growing faster right now, and Procter & Gamble trades on the lower P/E. Fintols does not tell you whether to buy Coca-Cola or Procter & Gamble: it shows you the differences so you can decide.
Which pays a higher dividend, Coca-Cola or Procter & Gamble?
As of November 4, 2026, Procter & Gamble yields 2.69% and Coca-Cola yields 2.24%. Also check how much of their profit Coca-Cola and Procter & Gamble pay out: if it is more than they earn, it cannot last.
Which is more expensive, Coca-Cola or Procter & Gamble?
On P/E, Coca-Cola (28.6x) is more expensive than Procter & Gamble (25.2x) as of November 4, 2026. A higher P/E can be justified if earnings grow faster, so compare it with each company's growth in the table.
Can I own both Coca-Cola and Procter & Gamble?
Yes. Many people spread their money across several companies, such as Coca-Cola and Procter & Gamble, or use index funds so they do not depend on just one. If you are starting out, decide how much you want to invest and for how long before buying Coca-Cola or Procter & Gamble.
More comparisons with Coca-Cola or Procter & Gamble
- Coca-Cola vs PepsiCo
- Coca-Cola vs Philip Morris
- PepsiCo vs Procter & Gamble
- Procter & Gamble vs Philip Morris
More companies like Coca-Cola and Procter & Gamble: consumer staples stocks. Educational content about Coca-Cola and Procter & Gamble, not investment advice.