Roblox (RBLX): analysis in plain words
Is Roblox cheap or expensive? How it makes money, whether it grows and its risks, explained in plain words and with its official accounts.
Roblox (RBLX) is listed on the NYSE and we classify it in internet, media and entertainment. Below are its key dated figures, how it makes money, how it compares with its sector, what works for and against Roblox according to those figures, and the questions people ask most about the stock. No buy or sell tips.
Roblox (RBLX) key figures as of November 4, 2026
| Figure | Value | What it measures |
|---|---|---|
| Share price | $49.31 | Last price on November 4, 2026 |
| P/E ratio (TTM) | N/A | Price over earnings per share |
| Revenue growth | +15.6% | Latest quarter vs the same quarter a year earlier |
| Net margin (TTM) | -16.5% | Profit for every 100 of sales |
| Net debt / EBITDA | N/A | Years of operating profit to repay debt |
| Dividend yield | 0.00% | Annual dividend over price |
| Market cap | $35.3 billion | What the stock market values it at |
The Roblox figures come from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026. Any RBLX figure that is not available shows as N/A: we do not estimate it.
How Roblox makes money
Roblox is a platform where users, many of them kids and teens, play experiences built by independent developers. Nearly all of its revenue comes from selling Robux, its virtual currency, which players spend on items, avatars and access, and it shares part of that money with creators. The US and Canada are its largest region.
Over the last 12 months, Roblox brought in revenue of $5.9 billion. For every 100 it sells, Roblox keeps 27.3 after the direct cost of what it sells (gross margin) and -14.9 after all operating costs (operating margin). With 3,065 full-time employees, that is about $2 million of revenue per employee.
Roblox against its sector
To know whether a Roblox figure is high or low you have to put it next to similar companies. This table compares Roblox with the median of the 11 internet, media and entertainment companies Fintols covers, with data as of November 4, 2026.
| Figure | Roblox | internet, media and entertainment median |
|---|---|---|
| Revenue growth | +15.6% | +15.9% (14) |
| Net margin | -16.5% | 9.3% (15) |
| Dividend yield | 0.00% | 0.00% (15) |
In short, against the typical internet, media and entertainment company, Roblox earns a thinner margin. By size, Roblox ranks number 11 of 14 internet, media and entertainment companies quoted in USD on Fintols.
The bull case for Roblox
What works in favour of Roblox, according to its figures as of November 4, 2026:
- Roblox grew sales +15.6% in its latest quarter against the same quarter a year earlier, while the median internet, media and entertainment company Fintols tracks grew +15.9%.
- Roblox generates real cash: $1.7 billion of free cash flow over 12 months, 4.9% of its stock market value.
The main risk for Roblox
Roblox is losing money: its net margin over the last 12 months is -16.5%, so it spends more than it brings in. Until it turns a profit it relies on its cash or on raising money.
On top of that: roblox stock sits 54% below its 52-week high ($108.28): the market has cut its expectations, and it is worth understanding why first.
And, like the rest of internet, media and entertainment, Roblox is exposed to a drop in advertising or subscription spending when the economy cools, plus regulation on data and competition.
Frequently asked questions about Roblox
Is it a good time to buy Roblox stock?
Fintols does not tell you whether to buy or sell Roblox, and nobody knows what the price will do tomorrow. What we can show you is where it stands today. As of November 4, 2026, Roblox stock trades at $49.31, 54% below its 52-week high ($108.28) and 46% above its low ($33.88). With Roblox, as with any stock, timing matters less than understanding the business, investing for the long run and not betting everything on a single company.
Does Roblox pay a dividend?
No. As of November 4, 2026, Roblox does not pay a dividend: what it earns stays in the company to grow, invest or, where it does so, buy back shares. Anyone buying Roblox today is counting on the share price rising, not on income.
Is Roblox stock expensive?
Roblox has no meaningful P/E as of November 4, 2026 because its last 12 months of earnings are negative or close to zero, so that yardstick cannot tell you whether it is expensive. A high P/E alone does not make Roblox expensive: it can be justified if earnings grow fast, and a low one can reflect a business in trouble.
Who are Roblox's competitors?
On Fintols we compare Roblox with Take-Two, Warner Bros. Discovery and Snap, which are also in internet, media and entertainment. As of November 4, 2026, Take-Two is worth $39.1 billion; Warner Bros. Discovery is worth $77.6 billion; Snap is worth $10.0 billion. Each has a side-by-side comparison with Roblox below.
Roblox competitors
- Take-Two (TTWO) analysis · Roblox vs Take-Two comparison
- Warner Bros. Discovery (WBD) analysis · Roblox vs Warner Bros. Discovery comparison
- Snap (SNAP) analysis · Roblox vs Snap comparison
To understand Roblox better
- Economic Moats Explained: From Warren Buffett to AI
- 7 Common Beginner Investing Mistakes (and How to Avoid Them)
More companies like Roblox: internet, media and entertainment stocks. Open the full RBLX analysis with its valuation and scenarios. Educational content about Roblox, not investment advice.