Pinterest (PINS): analysis in plain words
Is Pinterest cheap or expensive? How it makes money, whether it grows and its risks, explained in plain words and with its official accounts.
Pinterest (PINS) is listed on the NYSE and we classify it in internet, media and entertainment. Below are its key dated figures, how it makes money, how it compares with its sector, what works for and against Pinterest according to those figures, and the questions people ask most about the stock. No buy or sell tips.
Pinterest (PINS) key figures as of November 4, 2026
| Figure | Value | What it measures |
|---|---|---|
| Share price | $21.22 | Last price on November 4, 2026 |
| P/E ratio (TTM) | 88.4x | Price over earnings per share |
| Revenue growth | +11.9% | Latest quarter vs the same quarter a year earlier |
| Net margin (TTM) | 3.8% | Profit for every 100 of sales |
| Net debt / EBITDA | Net cash (more cash than debt) | Years of operating profit to repay debt |
| Dividend yield | 0.00% | Annual dividend over price |
| Market cap | $12.2 billion | What the stock market values it at |
The Pinterest figures come from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026. Any PINS figure that is not available shows as N/A: we do not estimate it.
How Pinterest makes money
Pinterest is a visual discovery platform where people save ideas for fashion, recipes, home decor and travel on boards. Nearly all of its revenue comes from ads that brands and retailers pay to place among those pins, often linking straight to a purchase. The US and Canada generate most of its revenue.
Over the last 12 months, Pinterest brought in revenue of $4.7 billion. For every 100 it sells, Pinterest keeps 79.0 after the direct cost of what it sells (gross margin) and 2.9 after all operating costs (operating margin). With 5,192 full-time employees, that is about $901,000 of revenue per employee.
Pinterest against its sector
To know whether a Pinterest figure is high or low you have to put it next to similar companies. This table compares Pinterest with the median of the 11 internet, media and entertainment companies Fintols covers, with data as of November 4, 2026.
| Figure | internet, media and entertainment median | |
|---|---|---|
| P/E | 88.4x | 24.5x (11) |
| Revenue growth | +11.9% | +15.9% (14) |
| Net margin | 3.8% | 9.3% (15) |
| Dividend yield | 0.00% | 0.00% (15) |
| Net debt / EBITDA | -0.9x | 0.3x (13) |
In short, against the typical internet, media and entertainment company, Pinterest trades on a higher P/E, grows more slowly and earns a thinner margin. By size, Pinterest ranks number 13 of 14 internet, media and entertainment companies quoted in USD on Fintols.
The bull case for Pinterest
What works in favour of Pinterest, according to its figures as of November 4, 2026:
- Analysts expect Pinterest earnings to rise: its P/E on the next 12 months of estimated earnings is 9.3x, below the current 88.4x.
- Pinterest generates real cash: $1.2 billion of free cash flow over 12 months, 9.9% of its stock market value.
- Pinterest holds more cash than debt (net cash), so it does not depend on lenders to keep investing and is better placed to ride out a bad year.
The main risk for Pinterest
The price already assumes a lot: Pinterest trades at 88.4x its last 12 months of earnings, against 24.5x for the internet, media and entertainment median. If growth disappoints, the multiple can shrink and the share price with it.
And, like the rest of internet, media and entertainment, Pinterest is exposed to a drop in advertising or subscription spending when the economy cools, plus regulation on data and competition.
Frequently asked questions about Pinterest
Is it a good time to buy Pinterest stock?
Fintols does not tell you whether to buy or sell Pinterest, and nobody knows what the price will do tomorrow. What we can show you is where it stands today. As of November 4, 2026, Pinterest stock trades at $21.22, 24% below its 52-week high ($27.96) and 53% above its low ($13.84). Its P/E is 88.4x against a internet, media and entertainment median of 24.5x, and 9.3x on the earnings analysts expect over the next 12 months. With Pinterest, as with any stock, timing matters less than understanding the business, investing for the long run and not betting everything on a single company.
Does Pinterest pay a dividend?
No. As of November 4, 2026, Pinterest does not pay a dividend: what it earns stays in the company to grow, invest or, where it does so, buy back shares. Anyone buying Pinterest today is counting on the share price rising, not on income.
Is Pinterest stock expensive?
It depends on what you compare it with. On P/E, Pinterest trades at 88.4x its last 12 months of earnings: more expensive than the internet, media and entertainment median (24.5x). Including its debt, Pinterest is valued at 38.5x its EBITDA (EV/EBITDA). A high P/E alone does not make Pinterest expensive: it can be justified if earnings grow fast, and a low one can reflect a business in trouble.
Who are Pinterest's competitors?
On Fintols we compare Pinterest with Snap, Take-Two and Warner Bros. Discovery, which are also in internet, media and entertainment. As of November 4, 2026, Snap is worth $10.0 billion; Take-Two is worth $39.1 billion; Warner Bros. Discovery is worth $77.6 billion. Each has a side-by-side comparison with Pinterest below.
Pinterest competitors
- Snap (SNAP) analysis · Pinterest vs Snap comparison
- Take-Two (TTWO) analysis · Pinterest vs Take-Two comparison
- Warner Bros. Discovery (WBD) analysis · Pinterest vs Warner Bros. Discovery comparison
To understand Pinterest better
- Economic Moats Explained: From Warren Buffett to AI
- 7 Common Beginner Investing Mistakes (and How to Avoid Them)
More companies like Pinterest: internet, media and entertainment stocks. Open the full PINS analysis with its valuation and scenarios. Educational content about Pinterest, not investment advice.