JPMorgan vs Morgan Stanley (JPM vs MS)
JPMorgan (JPM) vs Morgan Stanley (MS) in plain English: P/E, growth, margins, debt and dividend side by side, key differences and which fits each investor profile.
JPMorgan (JPM) and Morgan Stanley (MS) compete in banking. Here are JPMorgan and Morgan Stanley side by side with their real figures as of November 4, 2026: what sets them apart, which fits each kind of investor and the most common questions, without telling you whether to buy JPMorgan or Morgan Stanley.
JPMorgan vs Morgan Stanley: the figures
| Figure | JPMorgan | Morgan Stanley |
|---|---|---|
| Share price | $352.11 (November 4, 2026) | $193.97 (November 4, 2026) |
| Market cap | $935.1 billion | $303.6 billion |
| P/E (TTM) | 14.8x | 15.4x |
| Forward P/E | 13.8x | 14.2x |
| Revenue growth (quarter) | +10.2% | +10.8% |
| Net margin (TTM) | 34.6% | 25.6% |
| ROE | 18.0% | N/A |
| Dividend yield | 1.95% | 2.47% |
| Beta | 1.02 | 1.22 |
JPMorgan and Morgan Stanley figures from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026; N/A means that JPMorgan or Morgan Stanley figure is not available, and we never estimate it.
3 key differences between JPMorgan and Morgan Stanley
- Profitability: for every 100 of sales, JPMorgan keeps 34.6 as net profit and Morgan Stanley keeps 25.6.
- Size: JPMorgan is worth $935.1 billion on the stock market, about 3.1 times Morgan Stanley ($303.6 billion).
- Volatility: Morgan Stanley stock moves more (beta 1.22) than JPMorgan (beta 1.02); the higher the beta, the more it amplifies market swings.
JPMorgan or Morgan Stanley: which fits your profile
- If you want growth: Morgan Stanley is growing faster today, so it fits better with investors who put business growth first, usually accepting a higher P/E and a bumpier ride.
- If you want income (dividends): Morgan Stanley pays the higher dividend relative to its price.
- If you prefer caution: JPMorgan has a less volatile share price, which usually gives more room in a bad year.
- If price is what matters most to you: JPMorgan trades on the lower P/E; check first whether that is an opportunity or a sign of a business that grows less.
Neither JPMorgan nor Morgan Stanley wins on everything, and owning both is also an option: spreading money across several companies or an index fund reduces what rides on each one.
How JPMorgan and Morgan Stanley make money
JPMorgan (JPM)
JPMorgan Chase reports three main segments. Consumer & Community Banking, the largest, includes Chase retail branches, credit cards, mortgages and auto loans. Commercial & Investment Bank covers investment banking, markets, payments and corporate lending. Asset & Wealth Management runs funds and manages money for wealthy clients and institutions. Full JPMorgan analysis.
Morgan Stanley (MS)
Morgan Stanley has two core businesses. Wealth Management advises individuals and manages their money, including through E*Trade, earning fees on client assets. Institutional Securities handles investment banking, IPOs and trading in stocks and bonds for institutions. A smaller Investment Management segment runs funds for investors. Full Morgan Stanley analysis.
Frequently asked questions: JPMorgan vs Morgan Stanley
Is JPMorgan or Morgan Stanley the better stock?
Choosing between JPMorgan and Morgan Stanley depends on what you are looking for. Morgan Stanley is growing faster right now, and JPMorgan trades on the lower P/E. Fintols does not tell you whether to buy JPMorgan or Morgan Stanley: it shows you the differences so you can decide.
Which pays a higher dividend, JPMorgan or Morgan Stanley?
As of November 4, 2026, Morgan Stanley yields 2.47% and JPMorgan yields 1.95%. Also check how much of their profit JPMorgan and Morgan Stanley pay out: if it is more than they earn, it cannot last.
Which is more expensive, JPMorgan or Morgan Stanley?
On P/E, Morgan Stanley (15.4x) is more expensive than JPMorgan (14.8x) as of November 4, 2026. A higher P/E can be justified if earnings grow faster, so compare it with each company's growth in the table.
Can I own both JPMorgan and Morgan Stanley?
Yes. Many people spread their money across several companies, such as JPMorgan and Morgan Stanley, or use index funds so they do not depend on just one. If you are starting out, decide how much you want to invest and for how long before buying JPMorgan or Morgan Stanley.
More comparisons with JPMorgan or Morgan Stanley
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- JPMorgan vs Banco Santander
More companies like JPMorgan and Morgan Stanley: banking stocks. Educational content about JPMorgan and Morgan Stanley, not investment advice.