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General Mills vs Kraft Heinz (GIS vs KHC)

General Mills (GIS) vs Kraft Heinz (KHC) in plain English: P/E, growth, margins, debt and dividend side by side, key differences and which fits each investor profile.

General Mills (GIS) and Kraft Heinz (KHC) compete in consumer staples. Here are General Mills and Kraft Heinz side by side with their real figures as of November 4, 2026: what sets them apart, which fits each kind of investor and the most common questions, without telling you whether to buy General Mills or Kraft Heinz.

General Mills vs Kraft Heinz: the figures

FigureGeneral MillsKraft Heinz
Share price$35.85 (November 4, 2026)$25.44 (November 4, 2026)
Market cap$19.2 billion$30.2 billion
P/E (TTM)N/AN/A
Forward P/E11.4x12.2x
Revenue growth (quarter)-2.8%-1.4%
Net margin (TTM)-4.9%-13.6%
Net debt / EBITDA3.9x3.0x
Dividend yield7.16%6.53%
Beta-0.010.10

General Mills and Kraft Heinz figures from Yahoo Finance, the same source the Fintols analysis uses, retrieved on November 4, 2026; N/A means that General Mills or Kraft Heinz figure is not available, and we never estimate it.

3 key differences between General Mills and Kraft Heinz

  1. Profitability: for every 100 of sales, General Mills keeps -4.9 as net profit and Kraft Heinz keeps -13.6.
  2. Debt: General Mills owes 3.9x its annual operating profit (EBITDA), while Kraft Heinz owes 3.0x its EBITDA.
  3. Dividend: General Mills yields 7.16% at today's price and Kraft Heinz yields 6.53%.

General Mills or Kraft Heinz: which fits your profile

Neither General Mills nor Kraft Heinz wins on everything, and owning both is also an option: spreading money across several companies or an index fund reduces what rides on each one.

How General Mills and Kraft Heinz make money

General Mills (GIS)

General Mills makes packaged foods under brands such as Cheerios, Nature Valley, Pillsbury, Old El Paso and Häagen-Dazs. Its segments are North America Retail, the largest, North America Pet, home to Blue Buffalo pet food, North America Foodservice, which sells to restaurants and schools, and International. Full General Mills analysis.

Kraft Heinz (KHC)

Kraft Heinz sells packaged foods under brands like Heinz, Kraft, Oscar Mayer, Philadelphia, Lunchables and Maxwell House. It reports North America, by far the largest segment, plus International Developed Markets and Emerging Markets. The company has announced plans to split into two businesses, one built around sauces and condiments and one focused on North American groceries. Full Kraft Heinz analysis.

Frequently asked questions: General Mills vs Kraft Heinz

Is General Mills or Kraft Heinz the better stock?

Choosing between General Mills and Kraft Heinz depends on what you are looking for. Sales at both are falling right now, less so at Kraft Heinz. Fintols does not tell you whether to buy General Mills or Kraft Heinz: it shows you the differences so you can decide.

Which pays a higher dividend, General Mills or Kraft Heinz?

As of November 4, 2026, General Mills yields 7.16% and Kraft Heinz yields 6.53%. Also check how much of their profit General Mills and Kraft Heinz pay out: if it is more than they earn, it cannot last.

Can I own both General Mills and Kraft Heinz?

Yes. Many people spread their money across several companies, such as General Mills and Kraft Heinz, or use index funds so they do not depend on just one. If you are starting out, decide how much you want to invest and for how long before buying General Mills or Kraft Heinz.

More comparisons with General Mills or Kraft Heinz

More companies like General Mills and Kraft Heinz: consumer staples stocks. Educational content about General Mills and Kraft Heinz, not investment advice.